Recycle Week Campaign
Recycle Week 2021 ran from 20th – 26th September!
Recycle Week is Recycle Now’s flagship annual event which is a celebration of recycling across the nation. It’s the one week of the year where retailers, brands, waste management companies, trade associations, governments and the media come together to achieve one goal: to galvanise the public into recycling more of the right things, more often.
This year, Recycle Week focused on climate change and how by doing the simple act of recycling we can all help make a huge difference to our planet. Recycle Now asked the nation to ‘Step It Up’ and be more effective recyclers by checking items a little closer.
The brand’s latest Recycling Tracker Survey showed that while we are now very much a nation of recyclers with 9 out of 10 people recycling, still, some 55% of households put items in the general rubbish that could be recycled.
In 2021, Recycle Now welcomed celebrity ambassador JJ Chalmers; Invictus Games athlete, TV presenter and Strictly Come Dancing Star to front Recycle Week.
The Week saw a myriad of campaign activities happen across the nation including three striking murals on prominent buildings in London, Newcastle and Belfast. Each was created by local artists who interpreted the ‘Step It Up’ theme. The artworks were created using Ambient Pro paint, which absorbs CO2 and cleans the air of other toxins.
We would like to thank all donors for their support this year.
Look out for Recycle Week 2022 next September!
For more information about getting involved with Recycle Week 2022 please contact: PartnerEnquiries@wrap.org.uk.