Recycle Week campaign
The nation’s annual celebration of recycling – 20th – 26th September 2021!
Recycle Week is Recycle Now’s flagship annual event which is a celebration of recycling across the nation. Now in its 18th year, it’s the one week of the year where retailers, brands, waste management companies, trade associations, governments and the media come together to meet one goal: to galvanise the public into recycling more of the right things, more often.
We’re currently working up this year’s theme, drawing on our consumer insights, social listening and behaviour change expertise to determine what we think the mood of the nation will be in September. This will be announced in April.
With our proven track record of tapping into national conversations and sentiments, this year’s Recycle Week is set to be a truly impactful national event.
Defra is the main funder of Recycle Week but this year we are delighted that the following donors are also supporting the Recycle Week 2021. Their contributions will directly help to fund activity to inspire citizens to engage with recycling.
Coca-Cola Great Britain
Waitrose & Partners
We'd love to talk to any other potential donors about the opportunities to get involved with this year's Recycle Week. For more information please contact: PartnerEnquiries@wrap.org.uk.
Success in 2020
In September 2020 the theme was thanking the nation for continuing to recycle, despite the challenges of Covid 19, under the banner of 'Together – We Recycle’.
We recognised the sacrifices that key workers and citizens made to keep recycling going and create positive change in the world around us. Our recycling and waste key workers heroically carried on collecting while the world slowed down around them.